Ep. 088 - Selena Soo on Getting Major Publicity to Impact Millions!
Thought that publicity was only reserved for Hollywood superstars, internet sensations, or bestselling authors? Think again.
In this highly-anticipated episode, Anna welcomes publicity and marketing strategist, Selena Soo, on the show to share why publicity is the fastest, easiest, and most inexpensive way to move your business forward.
She’s helped people get featured in places like O, The Oprah Magazine, Forbes, Fast Company, and Inc. and land interviews on popular podcasts and national TV. And her signature approach comes down to building powerful and long-lasting relationships in a thoughtful, authentic way.
Don’t miss Instagrammable quotes like these inside this week’s episode!
⭐ “[Publicity] is about your message, your story, your ideas being elevated and shared with more people.”
⭐ “When it comes to relationships, don’t wait for opportunities. Create them.”
⭐ “There's certain ways we need to show up in order to really cultivate [a relationship] and create something that's really of substance.”
⭐ “We can have a vision of excellence and how we want to share our message, but when we're just getting started, we're not going to be at that level. And the only way to bridge the gap is actually by doing the work.”
Speaking of Instagram, you can follow our special guest @selena_soo. Send her a DM to let her know which part of the episode spoke to you!
Selena has a special gift for you just for listening! It’s a 7-Step Publicity Checklist to help you get featured on top podcasts, websites, TV, and more! Be sure to grab yours and get started on your way to becoming a household name!
As always, thanks for listening! If you’re a fan of the show, be sure to leave us a rating and review on iTunes to help us get our content into the hands of more people!